How great is this typography?
I stumbled upon Zachary Smith's work through Instagram today (check out his site here) and must say, I'm pretty smitten.
His work got my wheels a'turnin.
Lately it seems like lots of people have been asking me what I want to "do" after graduation (you know, what do I want to be when I grow up?) and honestly I'm not always sure what to say. In my head I have this whimsical idea of where I see myself (in a perfect world, of course). The problem is, these whimsical (i.e., vague) ideas don't exactly translate into an actual job. In my head, I'm off in some colorful studio with giant windows and hardwood floors, surrounded by a group of wonderfully creative people and lots of empty coffee cups. Our desks are overflowing with photographs, sketches, color swatches, fabrics, and scribbled notes. At our staff meetings we discuss brainstorm about color choices, materials, fonts, inspiration, marketing, etc.
Also, there are orchids all over the studio. Purple ones.
Also, there are orchids all over the studio. Purple ones.
It's very likely that this magical, colorful dream job that I've concocted only exists in movies.
But still.
I know that I would like to do some type of creative work. Maybe something with lettering & typography. Professional chalkboard artist! Card-making extraordinaire! Yeah! Definitely something that involves design. Crafty stuff. Handmade stuff. Hands-on work. Anthropologie-esque work (but seriously).
If nothing else, I know that I want to do something that involves making and creating. I love both of my current jobs, but making latté art can only bring you so much happiness. (Don't get me wrong, I still do a little victory dance any time I manage to do something sort of fancy. A lattè heart!?? I AM THE QUEEN OF COFFEE!)
There is some real joy to be found in making something for someone else - something that they love, something that will last. That's what has always attracted me to photography. Knowing that your work is meaningful and valuable to someone (even one person!) makes any amount of hard work worthwhile. I want to do something that isn't the same every day, something that challenges me, and something that gives me some room to be creative. I would never survive in a cubicle.
I want to spend my days with people who love what they do. We'd spend all of our time and energy creating beautiful things and (hopefully) selling them to people who enjoy our work as much as we enjoy making it.
........Remind me what that job is called, again?